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Diane MacEachern, Expexte en durabilité

Diane MacEachern is an award-winning entrepreneur, in-demand public speaker and leading green expert who was recently named one of America’s EcoHeroes by Glamour magazine. She founded Big Green Purse to inspire consumers, especially women, to choose the most eco-friendly products and services available. She also advises companies ranging from Fortune 100 ventures to small businesses on ways they, their employees, and their customers can become more environmentally responsible.

A best-selling author, Diane’s “how to go green” books have collectively sold almost a half-million copies. Her most recent book, Big Green Purse: Use Your Spending Power to Create a Cleaner, Greener World, has been widely acclaimed as the ‘big green bible’ for the useful but inspiring “how to” information it contains for both home and work. For three years, Diane wrote “Tips for Planet Earth,” a weekly green living column that was nationally syndicated by the Washington Post Writers Group.

Her blog www.dianesbiggreenpurse.com and website www.biggreenpurse.com consistently win awards and appear on many “best of” and “must read” lists. Diane has been asked for her expert opinion by the Washington Post, MSNBC.com, Martha Stewart Living radio, Reader’s Digest, Fox News, the producers of Oprah!, and many other media outlets. She has provided expert advice and employee engagement workshops to such companies as Whole Foods, Frito Lay, American Bankers Association, Pacific Life Insurance, Ceridian, Wal-Mart and Sam’s Club, Norfolk Southern Railroad, and Ketchum, Inc. In addition, she’s a leading expert on marketing “green” to women. Diane lives with her husband and two children in the energy-efficient home they helped design and build in 1985.

Diane MacEachern bbg

Image: Diane MacEachern